Abstract
This mixed-method research describes student perceptions of a collegiate agricultural communications course field trip to employers in journalism-related fields in a major metropolitan area. The trip provided an effective educational method related to enhancing students’ perceptions of a broad communications- related skillset. However, the researchers found students may have trouble transitioning between the classroom and real-world newsroom and office settings. Students may also have trouble connecting their agricultural communications skillset to non-food and fiber industries.
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